April 15, 2008

Playtech adds Betsson to list of licencees

Online casino and poker software developer Playtech has signed an agreement with Malta-based gaming and betting operator Betsson to supply it with its full range of casino products for the European market.

Playtech will provide Betsson with over 110 download games in 11 languages and customise them to the demands of Betsson’s European player base. The agreement will include Betsson’s CherryCasino.com and CasinoEuro.com brands.

Mor Weizer, chief executive of Playtech, said: "The agreement is further evidence of Playtech's ability to add high profile licensees to its client base whilst it also extends the Group's customer reach and appeal in the valuable European gaming market."

Thomas Kalita, chief executive of Betsson Malta, said: "We are delighted to be able to add yet another quality product to our broad offering. Playtech's proven track record as a software supplier, supported by its wide range of languages is of great essence to Betsson especially when expanding into new territories."