UK bookmaker William Hill has signed a three-year agreement to serve as the official betting partner of the Scottish Premier League which kicked off at the weekend.
Following a successful partnership last season, William Hill will continue as the official betting partner of the Scottish Premier League, with the company benefiting from the promotion of its brand, products and services across Scotland.
“After such a thrilling climax to last season's Clydesdale Bank Premier League campaign - it was a no-brainer that we wanted to be involved again,” said Kristof Fahy, William Hill’s group marketing director. “The opportunity to reach out to such a diverse and passionate fan base will help to continue our fantastic partnership with Scottish football.”
Neil Doncaster, chief executive of the SPL, said: “It is great to have William Hill on board again as official betting partner of the SPL and this partnership demonstrates the huge level of interest in Clydesdale Bank Premier League football in the UK.
“We look forward to working with William Hill throughout the season to promote great deals to our fans, starting with the opening Clydesdale Bank Premier League fixtures this weekend.”
No comments:
Post a Comment