March 18, 2013

Playtech to offer financial spread betting platform

Playtech have confirmed in their companies annual report that they are working on a new financial betting platform. As early as the beginning of 2012 rumours were abound that the software provider company was working on a new platform for financial spread betting however were not confirmed at that time by Playtech.

But late last week Chief executive officer Mor Weizer said that extensive research into the possibilities for a new financial betting platform had shown that such a binary option service would be popular in the market, constituting a viable & revenue generating standalone service for Playtech licensees.

The financial spread betting sector already has many offerings for operators and has seen one or two of those platforms collapse because of competition, however, Weizer pointed out that these were focused on different demographics, creating an opportunity for his company & its licensees.

“The conversion rates between such a sports betting audience & financial betting present a great opportunity for operators, not only to maximise the returns from players, but to approach a larger audience.” Weizer said.

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